Seeās Candies ā perhaps the most iconic chocolatier in America ā is facing a bittersweet ending (for now) ā¦ halting production because of coronavirus, which makes it a historical pause.
Seeās made the announcement this weekend, saying it was temporarily closing up shop and suspending production of its famous chocolate sweets across the country. In their words, they say, āGiven the current events with COVID-19, and our concern for the health and safety of our employees, we have made the decision to initiate an interruption once again.ā
#StoryTime š Seeās Candiesā story began 99 years ago. From Mary Seeās kitchen to opening shops all across the nation, quality, tradition and service will always be ingrained in the Seeās legacy. Thank you for the continued support and loyalty during this unprecedented time ā¤ļø pic.twitter.com/8HqNPOVEib
ā Seeās Candies (@seescandies) March 24, 2020
@seescandies
They continued, āWe will work to keep you updated as we develop plans to safely resume operations.ā The official Seeās website wonāt even let customers place any new orders at this point ā explaining it has also put a stop to shipping of any new candy.
Seeās hasnāt closed its doors or stopped working since the 1940s, when it interrupted production back then because ā¦ well, the global war that was going on, and rationing provisions placed on the country. Since then though, itās been up and running ā¦ until now.
Theyāve been in business since 1921, opening up their first location in Los Angeles and going on to establish multiple locations across the U.S.A. ā with the Bay Area becoming their HQ. The See family follows the age-old recipe of their matriarch, whoās also the kind, old face you see on every Seeās box of chocolates ā¦ Mary See.
Seeās has been channeled in and out of pop culture for decades ā perhaps most famously through āI Love Lucyā and the chocolate factory conveyor belt scene that became iconic ā¦ as Lucy and Ethel tried their hand at wrapping and packing chocolates in hilarious fashion.
Of course, thereās also āForrest Gumpā and its own legendary references to boxes of chocolate. The list goes on and on ā Seeās has always been there either directly or indirectly.
BTW, itās a huge blow to the companyās bottom line, no doubt. Over the years, Seeās has raked in hundreds and millions of dollars a year in profits. So, this is probably gonna hurt.
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