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With Valentine’s Day just around the corner, it seems fitting that playful heart accessories are shaping up to be one of the season’s biggest fashion trends. Romantic style is bona fide fashion genre, but it usually refers designs featuring billowy sleeves, silk and lace detail, and fluid, ethereal silhouettes. 2020’s version of romantic fashion, on the other hand, is much more literal. And while it may feel borderline kitsch, Instagram girls, style bloggers and designer runways can be trusted as a source for making unspoken sartorial judgement calls. And they’ve deemed this trend more than appropriate to wear—even among those of us who graduated middle school a long, long time ago.
It may be daunting to invest in a trend with a motif that we’re used to finding printed on frilly dresses and embossed on handbags in the children’s department, but grownup brands and e-tailers are definitely endorsing the trend. Of course, the seasonal parallelism between the fact that it’s nearly February and that hearts are a universal signifier of the unapologetically pink-and-red hued Hallmark holiday, we assure you this trend not only couldn’t be more fun to wear, but it will also stick around post-February as well.
While Lolita-esque sunnies and ’80s-era heart prints come and go with cyclical regularity, this year, it’s all about heart-designed statement accessories to add a touch of girlish charm to any look with one piece. Hearts are cropping up on everything from earrings, handbags and clutches—and even vintage-inspired lockets seem to be taking over the enduring coin necklace trend.
The best part? The heart accessories trend is surprisingly easy to wear. If you find the thought of looking like you’ve purchased a heart-shaped accessory from a 5-year-old’s dress-up chest a little daunting, you can always opt for a subtler way into the trend—like a heart-shaped locket or some heart-shaped statement earrings. And of course, if you’re a fearless maximalist that isn’t afraid of looking a little “extra,” opt for a statement clutch you can pair with everything from your go-to jeans to your cocktail hour look.
Topshop.
Chic with a dash of kitsch.
Baublebar.
The statement earrings of my absolute dreams.
Anthropologie.
The beaded bag trend couldn’t be cuter…unless you add a heart-shaped design.
Urban Outfitters.
These are so charming.
Ettika.
For a subtle take on the heart trend.
ASOS.
Romantic flavor with a side of Western style.
Shopbop.
Hair barrettes are arguably the biggest accessory trend of the moment, and now they come adorned with heart charms.
Farfetch.
This luxe keychain is the perfect way to try the trend for minimalists.
Gorjana.
A delicate piece with a bit of romance.
Free People.
Because your AirPods are in the heart trend, too.
Nordstrom.
I am literally swooning.
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